Our Baking Services include:

  • Strategic Video

  • Brand Strategy 

  • Industry Recognition 

  • Social Media Content 

  • Newsletters

  • Trade Show Tools 

  • News-Quality Video Clips

International Baking Industry Expo


Marketing 101

Seven Ways
Strategic Video
Can Boost Your Baking Brand

Tuesday, Sept 20, 2022

 9:45 AM – 12:00 PM PT

 Location: W 315-316


Robin Blakely

CEO, Creative Center of America

Description: Whether shot with an iPhone or by a professional camera crew, short video can show off your unique baking processes, your baking products, your work culture, and what makes you irresistible to both baking talent and prospective customers. This Interactive and fun marketing session is especially geared to the needs of the baking industry. Discover the seven types of videos for your custom message, the basic steps for a successful shoot, and how to incorporate the strategic use of video seamlessly into your baking company's website, social media, e-blasts, tradeshow presentations, ads, and more.

Classroom Engagement: Classroom attendees will be guided to choose a template for success and they will have the opportunity to create a complete basic plan for their first video project. Q and A is built into the presentation.



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